Digital Art Director
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Make: — 2016-1018
Talk about one of the most fun jobs ever; working at Make: was truly a technologist dream! From the magazine, to their eCommerce to their global network of Maker Faires; I truly honed my craft here. I was an active cross-departmental leader driving UX, design and brand consistency across all digital properties. Created and managed product road maps, production calendars, the design team and agencies. The project I am the most proud of was the launch of an international community learning platform Maker Share. Built in partnership with Intel we reached underserved communities, while providing thoughtful discourse on "making" and hands-on resources to learn. Not only was Maker Share impactful, it also drove strong business metrics (12% CVR) and spurred the creation of a new product line.
Partnerships: GE, Netflix, Google Science, Hackster, Intel, AT&T
